1.0PruTech India | Innovative IT Solutions in AI, IoT, Cloud & Digital Transformationhttps://www.prutech.com/inPrutech Indiahttps://www.prutech.com/in/author/prutech-india/rich600338<blockquote class="wp-embedded-content" data-secret="m7HxXaFFez"><a href="https://www.prutech.com/in/case-studies/omnichannel-analytics-platform/">Omnichannel Analytics Platform</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.prutech.com/in/case-studies/omnichannel-analytics-platform/embed/#?secret=m7HxXaFFez" width="600" height="338" title="“Omnichannel Analytics Platform” — PruTech India | Innovative IT Solutions in AI, IoT, Cloud & Digital Transformation" data-secret="m7HxXaFFez" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.prutech.com/in/wp-includes/js/wp-embed.min.js /* ]]> */ </script> https://www.prutech.com/in/wp-content/uploads/2025/01/OMNICHANNEL-ANALYTICS-PLATFORM-2.jpg800588The client, a leading pharmaceutical company, developed an omnichannel analytics product to cater to the needs of healthcare professionals (HCPs) and patients. To enhance the customer journey and improve pharma marketing processes, the company partnered with PruTech for the development of frontend and middleware components, while the client’s team focused on creating the backend database and analytical models.